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About Us

At Pavlik and Associates, we believe communication is more than just words in a news release or social media post.  It’s a strategic tool for building trust, solving problems, and driving progress. 

For over four decades, we’ve helped small businesses, public agencies, corporations, and entrepreneurs navigate complex issues and connect with the audiences who matter most. Whether it’s winning public buy-in, launching a new initiative, managing reputational risk, or bringing clarity to technical topics, our work is rooted in strategy and shaped by experience. 

We are based in Fort Worth and proudly serve clients across Texas and beyond. Our work spans city halls, boardrooms, job sites, and community centers—because that’s where real impact happens. 

What Sets the Pavlik Team Apart 

Tailored Strategies

No one-size-fits-all. We start by listening—and finish with solutions that deliver.

Cross-Sector Expertise

We bridge public and private priorities, serving cities, state agencies, corporations, nonprofits, and startups alike.

Message Clarity

We turn jargon into plain language, complexity into understanding, and silence into conversation.

Trusted Counsel

Clients rely on us during times of growth—and times of crisis—for communications that protect and elevate their brands.

Proven Results

From bond elections and infrastructure projects to corporate campaigns and public outreach, our track record speaks for itself.

How the Pavlik Team Works 

Every client is different, and so is every project. We start by understanding your goals, your audiences, and your pain points. Then we build a strategic communications plan that’s flexible, focused, and grounded in reality. 

We collaborate closely with your internal team, your stakeholders, and the communities you serve so your communications reflect not just what you do, but who you are. 

Who the Pavlik Team Serves 

Private Sector 

Public Sector 

Mission-Driven Organizations 

  • Corporations and Mid-Sized Businesses 

  • Entrepreneurs and Startups 

  • Energy Providers, including oil, gas, and renewable energy companies 

  • Professional Service Providers such as legal, engineering, and consulting firms 

  • Hospitality, Arts, and Entertainment Businesses 

  • Municipalities and Government Agencies 

  • Transportation, Planning, and Infrastructure Entities 

  • Law Enforcement and Public Safety 

  • Educational Institutions 

  • Solid Waste, Sustainability, and Environmental Services 

  • Natural Resource and Water Authorities 

  • Nonprofits and Foundations 

  • Economic Development Organizations 

  • Healthcare and Community Wellness Providers 

Aviation

Strategic Communications Helping Aviation Projects Soar

Economic Development

Strategic Communications For All Sides of Growth

Rail

Strategic Communications Helping Rail and Transit Projects Stay on Track

Law Enforcement

Strategic Communications Expertly Tailored for Law Enforcement

The People Behind the Work 

Kate Norris Headshot

Kate Norris, Ph.D.

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Vice President

Linda Pavlik Headshot

Linda Pavlik

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President and Founder

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Alex Santillan

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Branding Designer

Sabrina Trujillo Headshot

Sabrina Trujillo

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Office Manager and Project Coordinator

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Jim Lattimore

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Strategic Initiatives Consultant

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Hank Lattimore

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Strategic Initiatives Consultant

Let’s Build Something Together 

Whether you're preparing for a public hearing, launching a bold new idea, or simply ready to be better understood—Pavlik and Associates is here to help. Let’s put strategy to work and build trust that lasts. 

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